Privacy Policy

1.1 About This Policy

This Privacy Policy explains how Bike Yard Pty Ltd (ABN 34 690 012 572) (“Bike Yard”, “we”, “us”, “our”) collects, uses, discloses, and protects personal information through the Bike Yard website located at bikeyard.com.au and any associated services, applications, or platforms (collectively, the “Service”).

1.2 Our Commitment

We are committed to protecting your privacy and handling your personal information in accordance with the Australian Privacy Principles (“APPs”) contained in the Privacy Act 1988 (Cth) (“Privacy Act”).

1.3 Acceptance

By accessing or using the Service, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal information as described herein.

2.1 Information You Provide

We collect information that you voluntarily provide when using the Service, including:

Account Registration (Subscribers):

• Business name and trading name
• Contact name
• Email address
• Phone number
• Business address
• Australian Business Number (ABN)
• Password (stored in encrypted form)

Shop Profile:

• Shop description
• Opening hours
• Website URL
• Social media links
• Shop logo and images

Bike Listings:

• Bike descriptions, specifications, and pricing
• Bike images
• Stock availability information

Communications:

• Enquiries and support requests
• Feedback and survey responses
• Any other communications you send to us

2.2 Information Collected Automatically

When you access the Service, we automatically collect certain information, including:

Usage Data:

• Pages visited and features used
• Time and date of visits
• Time spent on pages
• Referring website or source
• Search queries within the Service

Device Information:

• IP address
• Browser type and version
• Operating system
• Device type and identifiers
• Screen resolution

Location Data:

• General geographic location based on IP address
• We do not collect precise GPS location data

2.3 Information from Third Parties

We may receive information about you from third-party sources, including:

• Payment Processor (Stripe): Transaction confirmations and payment status (we do not receive or store complete credit card numbers)
• Google My Business: If you choose to import your shop profile, we receive business information including ratings and reviews count
• 99spokes: Bike specifications and technical data for listings
• Analytics Providers: Aggregated website usage statistics

2.4 Cookies and Similar Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities. See Section 8 (Cookies and Tracking) for more details.

3.1 Providing the Service

We use your information to:

• Create and manage your account
• Process payments for optional paid features (such as Boost)
• Display your shop profile and bike listings
• Facilitate enquiries from potential buyers
• Provide customer support
• Send service-related communications (account notifications, updates, security alerts)

3.2 Improving the Service

We use information to:

• Analyse usage patterns and trends
• Identify and fix technical issues
• Develop new features and functionality
• Personalise your experience
• Conduct research and analytics

3.3 Communication

We may use your contact information to:

• Respond to your enquiries and support requests
• Send administrative notices and updates
• Provide information about new features or changes to the Service
• Send marketing communications (with your consent, where required)

3.4 Safety and Security

We use information to:

• Detect and prevent fraud, abuse, and security incidents
• Enforce our Terms and Conditions
• Comply with legal obligations
• Protect the rights and safety of users and third parties

3.5 Legal Basis for Processing

We process your personal information based on:

• Consent: Where you have given consent for specific purposes
• Contract: Where processing is necessary to perform our agreement with you
• Legitimate Interests: Where processing is necessary for our legitimate business interests, provided these do not override your rights
• Legal Obligation: Where processing is required to comply with applicable laws

4.1 Public Information

The following information is publicly visible on the Service:

• Shop name and profile information
• Shop contact details (phone, email, website)
• Shop location (suburb, state)
• Bike listings and associated details
• Google rating (if imported)

You control what information appears in your public profile and listings.

4.2 Service Providers

We share information with third-party service providers who assist us in operating the Service, including:

• Stripe — Payment processing — Payment details, billing information
• Vercel — Hosting infrastructure — All Service data (encrypted)
• Neon — Database infrastructure — Account, shop, and listing data (encrypted)
• Google Analytics — Usage analytics — Anonymised usage data
• 99spokes — Bike specifications — API queries only

All service providers are contractually obligated to protect your information and use it only for the purposes we specify.

4.3 Business Transfers

If Bike Yard is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.

4.4 Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Court orders or legal process
• Requests from government authorities
• To protect our rights, property, or safety
• To protect the rights, property, or safety of users or the public
• To detect, prevent, or address fraud, security, or technical issues

4.5 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

4.6 No Sale of Personal Information

We do not sell your personal information to third parties.

5.1 Security Measures

We implement appropriate technical and organisational measures to protect your personal information, including:

• Encryption of data in transit (SSL/TLS)
• Encryption of sensitive data at rest
• Secure password hashing
• Regular security assessments
• Access controls and authentication
• Monitoring for suspicious activity

5.2 Payment Security

All payment processing is handled by Stripe, a PCI DSS Level 1 certified payment processor. We do not store complete credit card numbers on our servers.

5.3 No Guarantee

While we take reasonable precautions to protect your information, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security.

5.4 Your Responsibilities

You are responsible for:

• Maintaining the confidentiality of your login credentials
• Notifying us immediately of any unauthorised access to your account
• Ensuring the accuracy of information you provide

6.1 Access and Correction

Under the Privacy Act, you have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate or incomplete information

To exercise these rights, contact us at support@bikeyard.com.au .

6.2 Account Information

You can access, update, or delete certain account information through your dashboard at any time, including:

• Contact details
• Shop profile information
• Bike listings
• Communication preferences

6.3 Marketing Communications

You can opt out of marketing communications at any time by:

• Clicking the “unsubscribe” link in marketing emails
• Updating your communication preferences in your account settings
• Contacting us at support@bikeyard.com.au

Note: You cannot opt out of service-related communications (account notifications, security alerts, billing information).

6.4 Account Deletion

You may request deletion of your account by contacting us at support@bikeyard.com.au . Upon account deletion:

• Your shop profile and listings will be removed from public view
• We will delete your personal information, except where retention is required by law or for legitimate business purposes (see Section 7)

6.5 Complaints

If you believe we have breached the APPs or this Privacy Policy, you may lodge a complaint with us at support@bikeyard.com.au . We will investigate and respond within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au .

7.1 Retention Periods

We retain your personal information for as long as necessary to:

• Provide the Service and maintain your account
• Comply with legal obligations (including tax and accounting requirements)
• Resolve disputes and enforce our agreements
• Fulfil any other purpose described in this Privacy Policy

7.2 Specific Retention Periods

• Account information — Duration of account + 7 years
• Transaction records — 7 years (tax requirements)
• Bike listings — Duration of account (or until deleted)
• Usage logs — 2 years
• Support communications — 3 years

7.3 Anonymisation

Where possible, we anonymise or aggregate data for analytical purposes rather than deleting it. Anonymised data is not personal information and may be retained indefinitely.

8.1 What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help the website remember your preferences and understand how you use the site.

8.2 Types of Cookies We Use

Essential Cookies:

• Required for the Service to function
• Enable secure login and account access
• Cannot be disabled

Analytics Cookies:

• Help us understand how visitors use the Service
• Collect anonymised usage statistics
• Provided by Google Analytics

Preference Cookies:

• Remember your settings and preferences
• Improve your experience on return visits

8.3 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the Service.

Most browsers allow you to:

• View cookies stored on your device
• Delete all or specific cookies
• Block cookies from specific sites
• Block all cookies

8.4 Do Not Track

We do not currently respond to “Do Not Track” browser signals. However, you can manage your privacy preferences through cookie settings as described above.

9.1 Third-Party Links

The Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies.

9.2 Google My Business

If you choose to import your shop profile from Google My Business, you authorise us to access publicly available information about your business, including:

• Business name and address
• Phone number and website
• Google rating and review count

9.3 Stripe

Our payment processing is handled by Stripe. When you provide payment information, it is collected and processed by Stripe in accordance with their privacy policy, available at stripe.com/privacy.

10.1 Age Restriction

The Service is not intended for use by individuals under 18 years of age. We do not knowingly collect personal information from children under 18.

10.2 Parental Notification

If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information promptly. If you believe we have collected information from a child under 18, please contact us at support@bikeyard.com.au .

11.1 Data Location

Your information may be stored and processed in Australia and other countries where our service providers operate, including the United States.

11.2 Safeguards

When we transfer information internationally, we ensure appropriate safeguards are in place to protect your information, including:

• Contractual obligations on service providers
• Use of providers with appropriate security certifications
• Compliance with applicable data protection laws

12.1 Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

12.2 Notification

We will notify you of material changes by:

• Posting the updated policy on the Service with a new “Last Updated” date
• Sending an email to registered Subscribers (for significant changes)

12.3 Continued Use

Your continued use of the Service after changes to this Privacy Policy constitutes acceptance of the updated policy.

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Bike Yard Pty Ltd

Email: support@bikeyard.com.au

We will respond to privacy-related enquiries within 30 days.

© 2026 Bike Yard Pty Ltd. All rights reserved.